Behind the Lens: The PC Image x Canon Malaysia Strategic Training Camp 2026
The journey toward excellence began on the morning of March 16, 2026, in Kuching, Sarawak. Our team gathered at the Canon Office at 3 Mile for an intensive technical briefing and product training session. This wasn’t just a simple meeting; it was a deep dive into the latest mirrorless technology, led by Canon Malaysia’s official product trainers.
By bringing together members from our PC Image‘s Marketing HQ and our outstation specialists from Miri and Sibu, we ensured that our entire network stays synchronized with the cutting-edge features of the EOS R system. This foundational session provided the technical “why” behind the gear, preparing our staff to offer professional-grade insights to every creator who walks into a PC Image store.
Event Activity Schedule
Morning Session: Technical Foundations & Product Training
The day kicked off at 10:30 AM at the Canon 3 Mile Office in Kuching. This session was dedicated to a rigorous briefing and product training to ensure our team is fully equipped with the latest technical knowledge. Representatives from our Marketing HQ joined our outstation colleagues from Miri and Sibu to dive deep into the newest features of the Canon ecosystem.
Lunch Session: Networking at Buntal
At 1:30 PM, the group transitioned to Buntal for a networking lunch. This was a vital moment for team synergy, as our retail experts from the Saberkas and Vivacity outlets in Kuching joined the group. These informal discussions allowed our marketing and sales teams to share real-world insights and customer feedback in a collaborative environment.
Afternoon Session: Practical Camera Outing at Damai
After checking into Damai Resort, the team moved from the classroom to the field at 3:00 PM. This three-hour practical outing was the heart of the training camp, featuring hands-on gear testing and field trials. Under the natural canopy and along the coast, our team tested camera performance and settings in real-world conditions until sunset.
Dinner Session: Casual Wrap-up & Reflections
As evening approached, the team gathered at 6:30 PM for a group dinner in the Damai area. This session provided a relaxed space for the team to unwind and discuss the highlights of their afternoon shoots. It was a great opportunity to bond and reflect on the day’s practical successes before the final strategy meeting.
Strategy Session: Key Camera Strategy Meet
The camp concluded with a high-level Key PIC Camera Strategy Meet from 7:30 PM to 9:00 PM. Attended by key leads including SK, Jakson, Joseph, Bing, and Sim, this final meeting focused on translating our new technical expertise into better services and value for the photography community.
Conclusion
The Strategic Training Camp held on March 16, 2026, was far more than a standard technical briefing ; it represented a powerful day of collaboration between PC Image and Canon Malaysia aimed at elevating the photography experience in Sarawak. By bringing together our Marketing HQ, local retail experts from Vivacity and Saberkas, and our outstation leads from Miri and Sibu, we have strengthened a unified network of expertise.This immersive experience—from the classroom at 3 Mile to the sunset field tests at Damai—ensures that our team speaks from a place of genuine, hands-on authority. We are thrilled to bring this refined knowledge back to our stores, helping every creator find the perfect tool for their vision.
We invite you to stay tuned for upcoming workshops, exclusive promotions, and community events inspired by our sessions at Damai. At PC Image, we don’t just provide the gear; we provide the professional partnership you need to capture your best moments.
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